Description
Major Related too : Marketing, Paid Marketing, Social Media Marketing, Advertising, Facebook Marketing, Instagram Marketing
Description : Welcome to the mini-course on Paid Social Media Advertising brought to you by the Artificial Intelligence University (AIU). In this course, we'll explore the intricacies of leveraging social media platforms for targeted advertising campaigns. Paid social media advertising refers to the process of paying for ad placement on various social media platforms such as Facebook, Instagram, Twitter, and LinkedIn. It's a strategic approach used by businesses and marketers to reach specific audiences, increase brand visibility, and drive desired actions, such as website visits or product purchases. Throughout this course, you'll learn how to navigate the complexities of paid advertising on social media platforms. We'll cover topics such as audience segmentation, ad-targeting, ad creatives, budgeting, and performance analysis. You'll discover how to effectively craft ad campaigns that resonate with your target audience and achieve your marketing objectives. By the end of this mini-course, you'll have a solid understanding of how paid social media advertising works and the tools and techniques needed to succeed in this dynamic and ever-evolving field. Whether you're a marketing professional looking to enhance your skills or a business owner seeking to maximize your advertising efforts, this course will provide you with valuable insights and strategies to elevate your social media advertising campaigns. Join us as we dive into the exciting world of paid social media advertising!
Syllabus
- All about Paid Social Media Advertising
- Paid social media | Google Digital Marketing & E-commerce Certificate
- Paid Marketing Full Course | Paid Marketing Tutorial | Digital Marketing Course | Simplilearn
- How to Use Google & Facebook to Strike Marketing Gold: Lessons Learned from the Top 5 Ads Ever
- Why CPC & CPM's don't matter
- Week 11 Lecture 1 Advertising & Sales Promo
- Full Tutorial for Google Remarketing Ads | Create A Google Retargeting Campaign in One Video
- Google Ads Bidding Strategies Explained | ROAS, Maximize Conversions, Target CPA, Maximize Clicks
- Lecture 13: Segmentation Targeting and Positioning
- Secrets of Attribution and Conversion Tracking